April 21, 2017

My Favorite Cost-Saving Tool

Value. Return on Investment. These are words I take pretty serious! I’m always looking for a great cost-saving tool. As an entrepreneur, I have to evaluate every single tool I use in my business. Does it bring enough value? Is it a cost-Does it give me a good return on my investment? Is it critical for my business? Today, I want to share with you one of my favorite (and most cost-effective) tools. Grammarly. I […]
April 17, 2017

FREE Goal Setting Worksheet

If you’re in business for yourself, one of the most challenging parts of developing your brand and launching your marketing plan can be setting actionable goals. You have big dreams, or you wouldn’t be in business for yourself at all. However, figuring out how to turn those aspirations into reality can come with significant challenges. By putting this simple step-by-step plan in place, you’ll be able to define your Goals, set SMART Objectives, develop supporting Strategies and […]
April 13, 2017

5 Reasons Why Your Small Business Needs a Brand

Branding is possibly one of the most overlooked areas for entrepreneurs and small business owners. However, a consistent brand can have a huge impact on your business — and your bottom line. Here’s a look at 5 reasons why small businesses need to invest in developing a brand. It’s not wasted time and money. Instead, brand development is an essential step in helping you reach your goals. If you’re serious about your business, then you […]
April 10, 2017

The Ultimate Small Business Brand Guide

Millions of brands and brand messages surround us every day, but few people understand the art and science of branding. As an entrepreneur, you need to learn how to brand your business, products or services, but that’s difficult before you truly understand what branding is and how you can manage your brand. What is a brand? So, what exactly is a brand? Simply put, a brand is the “feeling” people have about your company, product […]